West Michigan Tourist Association
View the PDF of this Communication Audit & Plan by clicking here
Description
West Michigan Tourist Association
During my Junior year at Grand Valley State University, my Writing for Corporate Communications course worked with West Michigan Tourist Association to complete a Communication Audit and Plan regarding what the organization was looking to improve in. After working with WMTA, I realized what a passion I had developed for Hospitality and Tourism PR, and started taking courses related to both hospitality and the food and beverage industries shortly after.